As an online business owner, the power of collaboration can be an incredible asset to your success. Co-hosting a virtual summit is just one example of a collaboration that can bring huge benefits to both you and your co-host.

As a summit host of over a dozen virtual summits, I know firsthand how amazing having a co-host can be when pulling one of these big events together. For a few of my events, and more often than not- I have had a co-host who was able to bring great value to the table making working with them (and ultimately splitting the profits) well worth it in the end!

And while not every collaboration will produce your next business bestie, I encourage you to explore this option if you think you might have a good potential co-host in mind. 

In this blog post, we'll explore why collaborations, big and small, are important for online business owners, how co-hosting a virtual summit works, and some examples of different roles co-hosts can take on.

Why Collaborations Are Important for Online Business Owners

Collaborations, big and small, can help online business owners in a variety of ways.

• Firstly, collaborations can help you expand your reach and grow your audience. When you collaborate with someone else, you're able to tap into their network and potentially reach a whole new group of people who may be interested in your products or services. The more you collaborate the more new audiences you open yourself and your business up to, leading to more growth potential for you as well! 
• Secondly, collaborations can help you learn new skills and techniques. By working with someone who has different strengths and experiences than you do, you can gain new insights and learn new ways of doing things. I've learned so much by working with fellow entrepreneurs on all sorts of projects and always feel like a walk away with things to consider and work with.
• Thirdly, collaborations can help you create something bigger and better than you could on your own. By combining your strengths and resources, you can create something truly special that neither of you could have achieved on your own.

Co-Hosting a Virtual Summit

Co-hosting a virtual summit is one example of a collaboration that can be incredibly powerful for online business owners. A virtual summit is an online event where multiple speakers come together to share their expertise on a particular topic.

The event usually takes place over the course of several days, with each speaker giving a presentation that attendees can watch online. The presentations are typically a mix of pre-recorded and live sessions and are made available for a limited time, often for free or for a low cost.

When you co-host a virtual summit, you and your co-host work together to plan and execute the event. This includes deciding on the topic, selecting speakers, creating the content, and promoting the event. By working together, you can create a more comprehensive and engaging event that is more likely to attract attendees and provide value to them.

Roles Co-Hosts Can Take On

When you co-host a virtual summit, it's important to play to each other's strengths. This means that you should each take on roles that capitalize on your individual skills and experiences.

For example, if one co-host is great at marketing, they could be responsible for writing the swipe copy for newsletters and social media posts, building the landing page, creating the promotion strategy, and detailing the marketing calendar.

The other co-host, who might be great at design and video editing, could create the event graphics for the website as well as the social shares for speakers, they can create the bumpers for the event videos, add the bumpers to the event videos along with any commercial spots paid for by sponsors.

When it comes to co-hosting a virtual summit, there are a lot of different roles that co-hosts can take on to make sure the event runs smoothly and is a success. 

16 Roles For Co-Hosting A Virtual Summit

• Branding: One co-host could take the lead on creating the visual brand for the event, including the logo, color scheme, and overall look and feel.
• Copywriting: One co-host could be responsible for writing the copy for all of the event materials, including the landing page, promotional emails, and social media posts.
• Speaker Research: One co-host could take the lead on researching potential speakers for the event, based on the topic and audience.
• Speaker Outreach: One co-host could be responsible for reaching out to potential speakers and inviting them to participate in the event.
• Speaker Onboarding: Once speakers have agreed to participate in the event, one co-host could be responsible for making sure they have everything they need to create their presentations, including deadlines, presentation guidelines, and tech support.
• Sponsor Research: If the event will have sponsors, one co-host could take the lead on researching potential sponsors and identifying potential partnerships.
• Sponsor Outreach: Once potential sponsors have been identified, one co-host could be responsible for reaching out to them and pitching the benefits of sponsoring the event.
• Sponsor Onboarding: Once sponsors have agreed to participate, one co-host could be responsible for making sure they have everything they need to participate in the event, including deadlines, sponsor guidelines, and tech support.
• Website Setup: One co-host could take the lead on setting up the event website, including the landing page, registration forms, and video delivery platform.
• Promotion Graphic Design: One co-host could be responsible for designing all of the promotional graphics for the event, including social media posts, email headers, and website banners. They could also be responsible for writing the swipe copy that will be used in promotional emails and social media posts.
• Promotion Strategy and Coordination: One co-host could be responsible for developing the overall promotion strategy for the event, including the timeline, channels, and messaging. They could also be responsible for coordinating with other partners and affiliates to help promote the event.
• Social Media Management: One co-host could take the lead on managing all of the event's social media channels, including creating and scheduling posts, responding to comments and messages, and tracking engagement metrics.
• Hosting Live Sessions: One co-host could be responsible for hosting the live sessions during the event, including introducing the speakers and moderating the Q&A sessions.
• Interviewing Speakers: One co-host could take the lead on interviewing speakers before the event to help promote their participation and give attendees a preview of what they can expect from their presentations.
• Coordinating Giveaways: If the event will include giveaways or contests, one co-host could be responsible for coordinating the logistics, including selecting winners and getting prizes to them.
• Email Marketing: One co-host could be responsible for creating and sending all of the event's promotional and informational emails, including invitations, reminders, and follow-up messages.

Why Co-Hosting A Virtual Summit Might Be The Perfect Collaboration

Overall, co-hosting a virtual summit requires a lot of different skills and expertise, and it's important for co-hosts to play into each other's strengths in order to create a successful event. By dividing up the responsibilities and working together to plan and execute the event, virtual summit co-hosts can create something truly magical that provides value to both of their audiences and helps them grow their businesses through an incredible collaboration effort. 

Collaborations, big and small, are an important part of success for online business owners.

Co-hosting a virtual summit is just one example of a collaboration that can bring huge benefits to both you and your co-host. By playing to each other's strengths and working together to plan and execute the event, you can create something truly special that provides value to your audience and helps you grow your business.